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 Financial strength and stewardship are prominent among the Core Values
of the Asbury system. The future of senior services will be built on
innovation, compassion and technology, and a solid financial foundation
will be required to carry out these services and support our mission to
provide exceptional services to seniors. Through its regional marketing
strategy, as well as efficiencies in budget and operational oversight,
Asbury Atlantic helps further this mission.
Asbury Atlantic embraces the organization’s financial philosophy, which
supports:
- Maintaining and enhancing strong operational performance
demonstrated by establishing resident rates which fairly equate to
expenses. This results in Net Operating Margin (NOM) ratio levels
comparable to other financially successful organizations in the
industry.
- Establishing financial reserves to support our mission and
provide capital for future programs and facility
renovations/expansions. These financial reserves, and additional
income they generate, establish a solid financial base that allows
communities in the Asbury system to weather times of economic
challenge.
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